Sep 12, 2022
Buying a new car is a significant financial move. While the process can be exciting, there’s also a level of intimidation. After all, you’re going up against some of the best salespeople when visiting a dealership. And while most dealers today aren’t shady, there are tactics they use to maximize the sale in their favor. Here are five less-known psychology tactics dealers use, along with tips on how to avoid falling victim to them.